Dec 25

Urban Science Announced Partnership With LeadiD

Detroit, MI, February 07, 2014 – Global automotive consulting unmoved Urban Science announced today its partnership with LeadiD, a neutral, privacy-friendly and trusted arbiter of third-party online automotive sales lead transactions. This partnership will provide Urban Science with verified lead origins and histories, allowing for more educated lead-buying decisions and, in turn, an increase in dealership productivity and profitability.

For nearly a decade, Urban Science has worked in partnership with many third-party lead generators in the automotive space to bring high-performing lead ordinance programs to OEMs and dealerships. This partnership upon LeadiD represents the next step in the evolution of lead bill management and execution, and supports Urban Science’s mission to continue to help dealerships sell more cars at the lowest cost per sale. Bit LeadiD has quickly become the standard for lead buyers in a number of sectors including education, insurance also mortgage, Urban Science is the first to bring the power of LeadiD to the automotive sector. Urban Science will begin rolling external LeadiD on OEM lead programs in 2014.

“Urban Skill is committed to finding new ways to use data and technology to help our clients create sound business decisions and improve profitability,” said Jim Anderson, president and CEO, Urban Science. Michele Peterson, global director, Urban Science C4 Customer Solutions practice, said, “We are excited apropos our partnership with LeadiD, which allows us to solidify our commitment to providing a quality lead delivery experience to our automotive client base. We recognize that lead quality impacts a dealership’s ability to make contact plus customers and, in turn, convert leads to sales.”

“We look forward to working with Urban Science to positively impact transactions in the automotive sector in the same way we have along other industries,” said Ross Shanken, CEO of LeadiD. “Without a trusted arbiter of leads like LeadiD, automotive lead buyers have no sacred cow if the element they are purchasing is a legitimate ahead or current lead or if it’s authentic. If you were to buy a pre-owned vehicle, you would obtain a Carfax report to see if there have been accidents, flood damage alternative further problems in the vehicle’s history. LeadiD works in a similar way to authenticate lead origin plus history, enabling both lead sellers and buyers alike to derive top-line value.”

About Urban Science:

Founded in 1977, Urban Science is a international automotive consulting firm that takes a scientific approach to help manufacturers and dealers designate where they should allocate resources in arrangement to improve market share, profitability and customer allegiance in the most potent and efficient manner. With headquarters in Detroit, Urban Science serves its global public from offices in the United States, Spain, United Kingdom, Germany, Italy, France, Australia, China, Mexico, Russia and Japan. For extra facts on Urban Science, visit

About LeadiD:

Founded in January 2011 by Ross Shanken, LeadiD is the nothing but independent, neutral, open technology lectern that tracks the origin and history of whole lead event that utilizes the LeadiD system. No supplier-proprietary figures is exposed, just rather, LeadiD allows lead sellers further lead buyers to make real-time decisions based upon definitive origin and history flags that are predetermined. LeadiD fosters an environment of trust in the transaction, united where both influence sellers and lead buyers alike derive top-line value. With unmatched data, LeadiD is the industry standard for authenticating lead origin and history and the authentication skid of choice for firms of all sizes. LeadiD’s demeanor at the source of a lead event has also positioned the company to add a TCPA solution to its product stripe that addresses recent TCPA regulation changes. For further information, visit or @LeadiD on Chirrup substitute email auto(at)leadid(dot)com.

Press Contact:
Wendy Barbour
Detroit, MI
+1 3108950865

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